(Well, not actually…)
But, the iconic waffle shape has actually played a large role in the sports wear many of us wear today. The first ever Nike running shoe was actually made in a waffle iron! When co-founder of the global company, Bill Bowerman was having breakfast with his wife one morning in 1971 the ideas suddenly dawned on them both. The grooves provided the right amount of grip that Bowerman had been trying to achieve in their first running shoe model.
The Waffle Trainer is still available today and had inspired many other types of shoe. Not only are we impressed that one of our favourite foods have inspired iconic sports brands and fitness fanatics all over the world BUT also we think that those waffles provided Bowerman and his wife that little extra brain power which spurred this eureka moment! So next time your deciding whether to tuck into a batch of freshly made waffles or go for that long over-due run, remember we have a lot to thank waffles for!
Thank You Waffles!!
Image courtesy of https://solecollector.com/news/2016/03/nike-sb-dunk-high-waffle